Mission
Why we exist
Our mission is to make wellness a lasting habit. We empower teams and individuals with a practical, private, and impactful approach that uses brief activities and a motivating rewards system to foster healthy living.
What we commit to
Our promises to business owners who trust us with their team's wellness.
Built for SMBs: quick setup, low lift
Minutes of snacktivity: 90-second actions that stick
Clear signifiers: one primary action per screen
Natural mappings: tap → act → instant feedback
Error-tolerant flows: undo, autosave, safe defaults
Measurable wins: focus and participation you can review
Health trends, not noise: cardio-metabolic basics only
Near-zero admin: privacy-first, policy-friendly
Principles behind our approach
The design philosophy that guides how we build Healthefi for teams and individuals.
Design Philosophy
Human-centered, SMB-first. Solve real constraints: time, cognitive load, rollout effort.
Affordances & signifiers. Obvious controls, large tap targets, single CTA.
Helpful constraints. Lock-in to prevent half-configured launches; lockout on unsafe inputs.
User Experience
Natural mappings. One tap → 90-second prime → countdown → done state.
Immediate feedback. Start tone, live timer, completion check, streak nudge.
Design for error. Slips anticipated, mistakes recoverable; defaults safe.
Business Impact
Activity-centered design. Placed before cognitively heavy blocks and meetings.
Privacy-first. Minimal data, transparent settings, audit-ready exports.
Business reality. Fast pilot, measurable ROI, incremental upgrades without retraining.
Founder's note
A personal message from our co-founder about why we built Healthefi.
"We built Healthefi for owners like us—the ones carrying payroll in their heads, fighting fires before breakfast, and asking individuals or teams to do big things. Starting up can feel like chewing on glass while staring into the abyss, yet the work still has to ship and your people still need you steady. You don't need another dashboard. You need simple, well-timed actions that make hard days lighter, meetings sharper, and progress visible. Our job is to remove friction, handle the mundane, and turn quick wins into real momentum. Healthefi is designed to disappear so your team can show up, do great work, win, and enjoy doing it."
Run a pilot with your team
Start building a culture that shows up. 30-day pilot program available.